Tag: digital packaging

packaging industry

Unwrapping Packaging Industry Market Innovations and Updates 2019

The global packaging industry is booming with rising demands especially from growing economies at an annual rate of over 5%. Furthermore, factors including the growing urbanization, development of retail chains, investment in housing and construction, and the burgeoning healthcare and cosmetics sectors especially in BRIC nations are driving sales growth for the global packaging industry. Over the years, customer expectations from packaging industry (especially food packaging) have drastically evolved. They now expect packaging to comprise of three key qualities: convenience, ease of use, and ease of transportation. With a steady increase in competition as well as opportunities to improve offerings, the vendor landscape in the global packaging market is poised to experience steady growth over the next five years.

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Packaging industry trends and market updates 2019

Packaging industry

The article below scans the category for the packaging industry in its entirety to help vendors in this sector understand and stay abreast of the latest news, innovations, and market developments.

Packaging industry moves to more customized options

Owing to the busy lifestyle today, consumers will continue to crave convenience. This could result in a new level of customization, taking not only personalization of the product but even the packaging industry as a whole to new heights. With the breakthroughs in technology, printing, and data collection, we can soon expect highly personalized and localized packaging formats. Furthermore, the rising concerns relating to global challenges such as shortage of food and water demands the needs to reduce problems such as food waste. Protective packaging will play a major role in making food safer and more accessible. This will also help serve the need to keep food items fresh for longer during transportation to long distances. The demand for greater protection coupled with the demand for greater sustainability will be met with a highly protective packaging that is also more environmentally-friendly, lighter and more suitable for transport.

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Nanotechnology in packaging industry

Vendors in the sector are exploring opportunities for packaging in marketing their products better. Technologies such as NFC, RFID, and LED solutions are expected to offer consumers a new level of interaction, information, and entertainment. Furthermore, the use of nanotechnology in packaging industry could provide better protection against air and light, improving the shelf-life of products. Nanotechnology in packaging industry could also help promote active packaging. This involves using materials that actually interact with the products’ content, fighting microbes, and thereby reducing the risk of foodborne diseases.

Growth of flexible packaging market in GCC

Flexible packaging includes materials such as bags, pouches, plastic, film, aluminum foil, metalized or coated paper or film, or any combination of these materials that is easy yielding and has no rigid structure. Flexible packaging is currently the fastest growing segment in the global packaging industry and is used in consumer as well as industrial packaging. Currently, the flexible packaging market is observed to be exhibiting strong growth in the GCC region. This growth is driven largely by continuous development in sectors including food, retail, consumer goods, and pharmaceuticals. Moreover, the increase in personal disposable income and the growth in retail and consumer goods market further add to the growth of the packaging industry in GCC economies.

Foodservice packaging is growing despite challenges

Nearly two-thirds of manufacturers in the foodservice packaging segment of packaging industry are experiencing rapid growth in volume. These manufacturers also gained a surge in sales. Due to the increased number of fast-casual options, quality food offerings, and value to their customers, this segment of the packaging industry is expected to expand in the next few years despite several challenges including environmental concerns and government regulation taking the center stage. Supermarkets/grocery stores and delivery services are also noted as opportunities for market expansion of the foodservice packaging because of the popularity of being able to grab products on the go or have them delivered.

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healthcare market research

The Future of Sustainable Food Packaging

Your food delivery arrives at your door! All the contents are in a huge plastic bag. Inside, there’s pizza packed using paperboard which is supported by plastic-made pizza tables. Also, there are noodles packed in a paper box. They have provided multiple mini ketchup sachets packed using plastic. Then, single-use plastic spoon and fork, which is wrapped in plastic. So much waste for a single delivery. Now imagine the amount of packaging waste produced all across the world. Estimates suggest that by 2050, our ocean will have more plastic than fishes. To avoid such a situation, numerous companies are working on a packaging solution which is sustainable or biodegradable and won’t end up in our ocean. The world has seen numerous innovations in terms of sustainable food packaging since most countries are now focusing more on sustainability to reduce their carbon footprint. Keeping this trend in mind, this blog shortlists some of the key developments that will have a huge impact on the future of sustainable food packaging? 

Future of sustainable and biodegradable food packaging

Algae water bottle

It may be surprising, but yes, the cost of the plastic used for packaging the water is costlier than the water itself. Even more surprising is that the bottles that cover the landfills take 1,000 years to decompose and half of it is only used once.  Icelandic product designer Ari Jónsson took the matter into his own hands and came up with a biodegradable water bottle made from algae. The wobbly jelly-like bottle retains its unique shape until its empty, after which it begins to break down. The good part is, consumers can even chew and eat the bottle. Additionally, the bottle also has the property to keep water cool, even in hot weather.Request Free Proposal

Oil package

Researchers are exploring the possibility of using a package made of caramelized sugar, coated with wax. It can be cracked open like an egg, after which the wax no longer protects the sugar and the package finally melts when it comes in contact with water. Such a packaging is useful for oil-based food.

Edible Films

An edible film is a thin layer, which acts as a barrier between food and the surrounding environment, and can be consumed. The edible film can be used to prolong the shelf life of the food and protect it from microorganisms. Such films are made from starch, and natural additives can be used to enhance the taste of the packaging. For instance, spicy curry or pepper can be added to enhance the flavor of the packaging material. Such films can come as a boon for sticky food such as toffee, which sticks to paper packaging. In such a case, edible films can be used to package the toffee. It can also be used to coat meat, fish, oily foods, and instant noodles.

Bioplastics

Sometimes, there isn’t any substitute as good as plastic for food packaging. Plastics are very useful for oily food or food that can spill. Bioplastics borrow similar properties of plastic and place a minimal strain on earth. Microorganisms in the environment can metabolize and break down the structure of the biodegradable plastic. Such plastics are made from all-natural plant materials such as corn oil, orange peels, starch, and plants. It does not contain any harmful chemical as traditional plastic. All plant based materials are melted down and poured into molds of various food packaging shapes.

Biodegradable take-out food containers

Styrofoam and polystyrene are the most commonly used material for take-out containers. However, it is possible that chemicals in the polystyrene can actually leak into the food. Millions of such containers are thrown away every year. A company named Styrophobia makes compostable and biodegradable containers that can be used for food packaging in an environmentally friendly manner.


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Pharmaceutical packaging

Are you Overspending on Your Packaging? Know the Factors That Affect Packaging Costs

Packaging has become an indispensable part of product marketing. For some products, packaging just steals the limelight away from the product; whereas, for others, it adds to the user experience. Packaging for business purpose serves different functionality, where it is more about preserving the content for throughout the supply chain rather than attracting the customer. With a lot of emphases placed on the main product itself, one can easily ignore the packaging costs. People may often feel that the packaging cost is insignificant. Although sometimes, the cost can well exceed the price of the product itself. For instance, a shower gel can cost about 10p to manufacture with the bottle itself costing three times more at around 30p. It is important to control such wasteful packaging, as it not only increases the overall price but also burdens the environment by creating waste. So it is important to be well-versed Request Free Proposalwith the cost of packaging and what factors affect the final price.

Factors affecting the packaging costs

Product sensitivity and specification

It is perhaps one of the most obvious factors affecting the cost of packaging. The more sensitive the product is, the more manufacturers have to spend on packaging. There’s a direct correlation between the fragility of the product and the final packaging price. For instance, fragile products will have to be wrapped in bubble wrap, padded with thermocol, and finally be sealed inside the corrugated boxes. As a result, the packaging cost can skyrocket. Additionally, larger product will also require more packaging materials and consequently impose a higher packaging cost.

Role in supply chain

Apart from the sensitivity of the product, the packaging cost also depends on its role in the supply chain. It is essential to consider how the product moves through the supply chain, what kind of environment it will face, and the type of handling it will experience. For instance, products that go through courier networks will change hands multiple times, and it will go through numerous distribution centers, vans, and lorries. The product might be exposed to different settings and forces including impact and vibration. If the product is shipped directly to the customer, then it can do away with all those extra packagings, where primary packaging itself might be sufficient.

Packaging complexity

Apart from the materials used in the packaging to protect the items, several other factors may complicate the packaging. For instance, a simple cardboard box may have different die cut inside, which requires complicated assembly. Sometimes such elaborate packaging needs humans to fix the packaging as packaging machines might only be capable of performing simple cuts. Although complex packaging wows the consumers, it does add to the packaging cost as it requires more manual hand work. Take beer case packaging, for example, a simple beer box case is easy to package and can be done by machines itself. But for wrapping a six-pack with the handle it requires manual work which not only consumes time but also drives up the cost.

Order volumes

Its common sense by now that whenever items are bought in bulk, the cost per item will lower significantly. The same principle applies to packaging while ordering in large volumes as well. The reduction in cost is realized due to multiple factors such as lower machine setup time, seamless manufacturing process, less manual tasks, and ease in storage and shipping needs.

Marketing costs

Finally, companies need to consider the role of packaging in the product’s marketing. For economical products, price may be the selling point, but for luxury products packaging needs to be elaborate. For instance, the cost will significantly increase when using multi-color print in the corrugated boxes instead of single-color black print. Additionally, using matte plastic over shiny ones will also incur extra cost.

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IR14

Top 5 Exhibits of Green Packaging Applications

Packaging is a crucial aspect of the product which not only protects it against external threats but also serves as an influencer to induce customers to make the purchase. However, the packaging industry has recently come under heavy criticism because of its wasteful nature. Almost all packaging, including primary and secondary packaging, is discarded by the user once the product is consumed. Such acts create a massive amount of wastage, which then end up in oceans and landfills. Some of those materials are not recyclable and end up harming the marine life. For instance, numerous breed of small fish choke on tiny plastic microbeads, increasing the mortality rate and disturbing the balance of marine ecology. As a result, companies are focusing on green packaging applications by using biodegradable materials, sustainable packaging, and ecological packaging. Here are some of the notable brands that IR_Brochurehave skillfully executed green packaging expressing their concerns towards saving the environment.

PUMA’s clever little bag

In association with fuseproject, PUMA created a game-changing packaging system that would significantly reduce their carbon footprint and the use of cardboards for shoe packaging. The packaging replaces traditional shoe boxes with a recyclable cardboard box covered by a reusable bag. The company claims that it has helped them reduce water, energy, and fuel consumption by more than 60% each year. Additionally, it has also reduced the requirement of paper and cardboard materials by about 65%, making it easier to transport. The green packaging also benefits the customer as they can reuse the bag again for shopping or storage purpose.

Edible coffee cups from KFC

‘Scoff-ee Cup,’ an edible coffee cup from KFC, is the first of its kind in the UK. The cup is made from biscuit, wrapped in sugar paper, which is then lined with a layer of heat-resistant white chocolate to ensure the coffee stays hot. The best part of the packaging is that the chocolate lining melts over time, making the biscuits softer. This green packaging innovation just augments the experience of consuming coffee with cookies, a perfect way to kickstart the day. If that was not enough, the company has infused the cups with aromas including coconut sun cream, wildflowers, and freshly cut grass. The outer wrapper is also edible and branded with KFC’s logo, making it look like a regular coffee cup.

Naturally Clicquot 2

In a bid to create eco-friendly green packaging the Veuve Clicquot devised a packaging for its product line of champagnes. After redesigning the previous version of Naturally Clicquot, the company has come up with Naturally Clicquot 2, which consists of two parts that fit into each other with the bottle clamped between them. The packaging also won the 2015th edition of The Dieline Awards. The pack, which is made from ecological and compostable material PaperFoam, can be recycled as paper and also keeps the bottle contained cool for two hours.

Nike Air packaging

The Nike Airmax is seen as a shoe that provides extreme levels of comfort in a relatively light air-like weight. However, Nike has taken the positioning to the level of packaging as well by replacing cardboard boxes with lightweight clear plastic bubble cushioned in an air bubble. Although it uses plastic as the packaging materials, it significantly cuts down on the overall material requirement and paper materials, thereby contributing to sustainability.

360 paper bottle

The 360 paper bottle is a single serve bottle made out of 100% renewable materials, which eliminate the need for a plastic bottle. This green packaging, which is manufactured by Paper Water Bottle, a pulp packaging company, reduces the energy required to produce the water bottle by about 2000 times. The bottle is made from bamboo and features a lid which peels off into two halves. The bottle is designed in such a way that it allows for self-bundling eliminating the need for packing in a six pack thereby reducing the transportation cost as well. 

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IR23

Top Trends in the Industrial Packaging Market

Industrial packaging widely differs from consumer packaging in terms of shape, size, and functionality. The global industrial packaging market is a multi-billion-dollar market, driven by key industries such as chemicals, pharmaceuticals, lubricants, food and beverages, and construction industries. Industrial packaging often includes packaging to protect large parts or machinery, big cartons, corrugated boxes, plastic or fiber drums, protective films, wooden boxes, and specialized pallets. Industrial packaging functions as a protective barrier, controls release ofIR_Brochure hazardous materials, and provides information of content inside. It is essential that industrial packaging material be as lightweight as possible because any additional weight will add to the shipping, moving, and transportation costs.

Trends in the industrial packaging market

Recycling

A majority of the manufacturing companies generate huge amounts of toxic and non-toxic waste. A significant part of such waste is composed of packaging waste. Such packaging waste can be easily avoided by using materials that are biodegradable or recyclable. Numerous legislations have called for increasing the 3Rs principle – reduce, reuse, and recycle in the industrial packaging market. Reusing the packaging material prolongs not only the product lifecycle but also decreases the overall packaging cost. Many industrial packaging items such as wooden boxes, fiber drums, and specialized pallets can easily be reused. Also, the recycling trend has been on the rise mostly in the steel industry, as many studies have proven the process to have a minimal environmental impact. The metal packaging industry is also increasing its effort to recycle the packaging material as metals can maintain strength through successive stages of recycling.

Optimal pack shape

The shape of the pack also plays a crucial role in determining the total logistics and distribution cost, as most freight companies calculate the shipping cost based on volumetric weight. Optimizing the pack shape to occupy minimal shape can save considerable costs in the volumetric weight calculation process. For instance, manufacturers are favoring the cubic shape instead of the cylindrical shape of steel or plastic drum due to savings in space. Also, rectangular-shaped rigid IBCs enables the containers to be packed closely together leaving fewer gaps and increasing the total amount of cargo that can be transported in a single trip.

Downgauging

Players in the industrial packaging market have been increasing their sustainability efforts to focus on downgauging or material reduction. Research teams have been continually improving the packaging performance despite using fewer materials. For instance, engineers have been able to reduce the overall weight of a plastic drum by about 70% compared to 1970s. Engineers have also been able to replicate similar weight reductions in steel drums. Also, advancements in technology have reduced the average weight of multiwall paper sacks used in construction industry without sacrificing performance or strength. Such act reduces the transportation and logistics cost and eases material handling as well.

Safety

The players in the industrial packaging market are continually struggling to maintain a balance between controlling packaging waste and creating packaging material that provide the required strength and performance. Such decision making becomes even more critical when they are dealing with hazardous materials. To ensure minimal waste, international bodies such as the United Nations are taking the matter into their own hands by publishing an Orange book on the transport of dangerous goods.

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cosmetics industry

Latest Packaging Trends and Innovations in the Cosmetic Industry

The perception of beauty has evolved drastically over the years with the changing trends and fashion. Today, cosmetics are considered to be an important contributing factor for beauty, owing to which the cosmetics industry has witnessed exponential growth over the past few decades. With a large number of players in the cosmetics industry offering products of similar utility, what is the key factor that differentiates each of these products? The answer is product packaging! Cosmetics companies are rigorously employing innovative and attractive packaging strategies to satisfy the rapidly changing customer expectations.

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Innovations in the Cosmetics Industry

The players in the cosmetics industry are experimenting with different ideas to create a unique and attractive trend, from beauty tools such as makeup application sponges to personalization and customization in the products; the cosmetic industry is leaving no stone unturned to lure customers.

Smart Packaging is Grabbing Eyeballs

The cosmetic industry has identified that packaging is much more than just packaging design. Appropriate packaging also affects the functionality of a product. One of the breakthrough inventions in smart packaging is aerosol package, which is a pack that contains, protects, and delivers a product and has the ability to easily modify product textures. Another example of a clever trend in cosmetic industry packaging is the airless system, which protects the product from any sort of contamination or damage caused due to oxidation and pollution from microbial allergens.

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Innovative Tools

The cosmetics industry not just concentrates on the final products but also on the tools associated with using these products. Over the last couple of years, there have been many breakthrough inventions in the tools that have been used for cosmetics industry apploications. To start off, there was an evolution in the makeup brushes, which later transformed into the introduction of devices for specific utilities such as to contour, camouflage, and sculpt. Sponges have become a new popular tool in the cosmetics industry. They have better functionality in terms of flawless coverage in makeup application and the softness provides a cushioning effect on the face.

Inspiration from Other Industries

The cosmetics industry is looking at industries such as food and pharmaceuticals for inspiration in packaging. Some examples of packaging ideas derived from these cosmetics industry are pharmaceutical droppers, simple patches for nail and eye make-up, shampoos that look like a fruit juice pack, etc.

Budding Trends

Many new trends are emerging in the cosmetics industry, which can be exploited by the industry players to garner better popularity among the customers. One such trend in cosmetics industry is that has been grabbing eyeballs is the nail polish segment, which is gaining attention not only in terms of the color used but also in terms of “nail art.”

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semiconductor industry

If Your Packaging Isn’t Smart, Green or Digital, You Should Worry!

Packaging is often used as a marketing tool to promote the brand, also indulge in some cross-branding while its primary objective is to protect the product. As much as we enjoy bursting the bubbles off the bubble wrap, little do we know that – Styrofoam and bubble wrap – are both inferior in terms of quality and harmful to the environment. With the increase in consumer awareness and the growing concerns over sustainability and the environment, manufacturers have gradually shifted to newer packaging options. The packaging industry is highly complex and requires organizations to adopt the right materials and right processes, to succeed and avoid unnecessary complications.

Packaging Opens Up the Next Competitive Frontier 

Today, suppliers and manufacturers are hunting for an opportunity to innovate the processes and packaging practices that score high on creativity and sustainability, to help retailers and consumer packaged goods (CPG) manufacturers to enhance product safety, increase sales and create customer delight. If a sustainable packaging process is adopted, it not only protects the product but also prolongs its shelf life, especially that of food items, which in turn reduces wastage and encourages recycling of the packaging materials. One of the trends in the packaging world, transit packaging, is gaining importance in various industries such as healthcare, food and beverages, chemical and e-commerce among others by promoting three benefits namely convenience, ease of use, and reliable transport. Read more about why transit packaging is in the limelight.

Why so much attention to packaging and labelling, you ask? Because low-quality packaging sends a bad message and harms the brand, while on the other hand premium packaging drives customer loyalty and satisfies the end-user.

Are you still stuck over the old bubble wrap and styrofoam inspired packaging? Is your box made up of materials that harm the environment? If the answers to the questions above is yes, you should worry. Read on to know more about the different sustainable and attractive packaging options available in the market today.

Green is the New Corrugated in the Packaging World

Packaging industry is turning to a compostable packaging technique with a natural look, preferring craft paper over other options. Additionally, trends like Modified Atmospheric Packaging (MAP) and active packaging are gaining momentum as they help in maintaining optimum air content and temperature thereby reducing supply chain wastage. Therefore, be it brown or green packaging, or lightweight packaging material, these trends facilitate shelf life extension of the products, creating a win-win situation for the manufacturer, retailer and end user.

Smart Packaging and Digital Prints 

Smart packaging is a great option to facilitate consumer engagement with the brand owing to the increased penetration of mobile and internet in the lives of the consumers. A product with smart labels provides customers with necessary product information (nutritional value, compliance standards and product usage instructions) that they can obtain by scanning the label or code through their smartphone or PDAs. Also, brands are leveraging digital print packaging to personalize products and connect to social media, thereby creating a favorable impact on the brand as well as enhancing customer experience. It not only speaks volumes about the high quality but also drives cost efficiency thereby reducing the spend on packaging and labelling.

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