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Future of Petrochemicals

The Future of Petrochemicals: Dynamic Strategies to Survive in an Evolving Industry

The petrochemical industry is one of the largest subsectors of the chemical industry. As the chemical industry grows, the future of petrochemicals is faced with a series of major challenges. However, the world continues to consume and the need for petrochemical products continues to rise. Although developed economies are turning towards sustainable sources of energy and fuel, preparing for this change can lead the future of petrochemicals towards growth.

Over the past few years, as prices have dropped globally, petrochemical industry producers have been faced with major losses. More recently, the global pandemic, Covid-19 has caused major losses to industries and economies across the globe. With petrochemicals being the source of, and a crucial ingredient in various major industries that have come to a jarring halt, the industry has suffered substantially Industry research experts at Infiniti suggest efficient market intelligence solutions and brand strategies for petrochemical manufacturers to see the industry through to its potential return to growth.

The petrochemicals industry is faced with a wide range of challenges currently. Learn how Infiniti can help petrochemicals producers strategize and develop actionable solutions to overcome these challenges. Request more information to propel the future of petrochemicals in the right direction.

As of 2019, the US, Germany, Belgium, France, Netherlands, China, India, the UK, Japan, Saudi Arabia, Indonesia, Brazil, and South Korea were the major contributors to the global petrochemical industry. Over the recent months, all these countries have seen a steady fall in demand and prices, which in turn has made returning to their previous standard challenging, and growth seem like a distant possibility. However, the growth of the future of petrochemicals can be possible if the appropriate steps are taken.

Key Challenges of the Petrochemicals Industry

Infiniti’s research experts believe growth in the future of petrochemicals is possible, if appropriately strategized. However, it is important to first understand the major challenges of the industry. The following three current and major challenges are affecting the petrochemical industry globally.

  • Advantaged Feedstock Opportunities: As North America and the Middle East move to alternative options for raw materials and chemicals, such as liquid feedstocks, naphtha, gasoil, or mixed gas/oil feedstock. Being the two largest markets for advantaged feedstock opportunities, the toll on the future of petrochemicals is vast.
  • Maturing Economies: It is estimated that as economies continue to mature, the demand for the chemical industry will reduce substantially. Taking the chemicals industry giant China as an example, progress of their economy has slowed down, however, it continues to grow. As it continues to grow, the investment on infrastructure and other industries that use petrochemicals will reduce, while more service -based development will become the focal point. The service and upgrade-based economy has very low demand for the petrochemicals industry.  
  • COVID-19: With the recent global pandemic, manufacturing, construction, travelling, and other major industries that require petrochemicals as a raw material have slowed down, if not come to a halt. Europe, the US, and China stopped travel, transport, and manufacturing for substantial amounts of time, taking a major toll on the future of petrochemicals.
Future of Petrochemicals

Speak to our experts, to gain in-depth insights into the challenges faced by the future of petrochemicals.

The Future of Petrochemicals

The future of petrochemicals is highly dependent on the strategic approach employed by petrochemicals manufacturers. To propel growth in the future of petrochemicals, the following three changes are crucial:

Adapting to Change

As industries evolve and move away from advantaged feedstock demands, and investment increases in other raw materials, it is important for producers to evolve as well. Petrochemical producers with a cohort in the gas-based sector are more likely to evolve and grow with the changes in the industry. As the industry shifts to ethylene cracker investments based liquid feedstocks such as, naphtha, gasoil, and heavier feedstocks, returns will be closer to cost-of-capital. To therefore cope with this change, petrochemical producers must return to their innovative roots, and invest in developing the alternatives that the future of petrochemicals demands.

Digitizing and Analytics

As the industry changes, so should the approach of players within the industry. While innovation is essential, so is re-evaluating current systems and finding opportunities for higher returns within them. Digitization is an important change for all industries in the COVID and post-COVID era. However, the petrochemical industry has highly complex and integrated operations, that can be majorly improved through digitization. Further, applying advanced analytics can help improve commercial processes, and operations.

Market Intelligence Solutions for the Petrochemical Industry

Developing strategic plans and effectively executing all operations while accounting for market trends and changes within the industry is possible. Market Intelligence Solutions can assist petrochemical industry manufacturers change the future of petrochemicals for the better. Infiniti’s industry research experts can assist petrochemical producers achieve the following:

  • Understand upcoming and impacting market trends
  • Profile and understand competitors’ strategies
  • Appropriately prepare for regulation changes
  • Identify the ideal opportunities and clients
  • Reduce time to market
  • Prepare efficient operation and brand strategies

Our market intelligence solutions have proven to be highly effective and helpful in establishing brand strategies for petrochemical industry players. As petrochemical producers attempt to improve the future of petrochemicals, utilizing appropriate market intelligence solutions and strategizing appropriately is highly crucial to them.

As petrochemicals producers work to recover from and grow past the recent years of loss faced by the industry, they must devise strategies and solutions that can help the future of petrochemicals. Request a free proposal to leverage Infiniti’s market intelligence solutions and develop efficient strategies.

Agrochemical industry

Nurturing the Growth Momentum in the Agrochemical Industry

Although agrochemical companies witnessed declining revenues in the past, the industry has bounced back over the past couple of years by consolidating their market share through strategic M&A, increasing their R&D spend, and including digital as a major component to boost their products. The rising market demand for crop protecting chemicals to prevent crop losses and increase the yield will greatly fuel the growth of the agrochemical industry. However, some key challenges including escalating material costs, longer product development cycles, farm subsidy reduction, and rising regulatory requirements continue to persist. To overcome these challenges, top agrochemical companies have begun performing some strategic maneuvers. Experts at Infiniti Research highlights these strategies and other critical approaches for companies in the agrochemical industry.

The future of agrochemical industry looks bright, but is your business ready to capitalize on the market opportunities? Our team of experts can help you analyze market trends well in advance and leverage the right opportunities to suit your business needs. Request a free proposal for insights.

M&A for strategic advantage

M&A has helped some of the biggest names in the agrochemical industry gain major portfolio optimization. Apart from this, a major benefit of M&A is that it allows companies in the agrochemical industry to increase the acquirer companies’ geographical presence. This is especially true for geographical regions where the company previously didn’t have a good distributor network.

Innovation and R&D

Product registrations today go through an extensive registration and screening process. While M&A can be a great platform for companies to expanding their existing product lines and enhancing their global reach, creating and scaling external partnerships for innovation and R&D to develop and commercialize new products in the agrochemicals market.

Currently, although growth in the agrochemical industry may seem a little daunting for established players on the surface, many changes underway are likely to transform the sector completely. Get in touch with an industry expert for more insights on the agrochemical industry.

Digital technologies to bolster product offerings

Today, companies in the agrochemical industry have transformed from being mere providers of farm inputs to complex providers of integrated products by using ‘digital’ as a major component. Acquiring or getting into partnerships with companies in the agrochemical industry with superior technology backup can help increase access to advanced technologies and incorporate them into business. Digital technologies can help companies in the agrochemical industry to launch digital platforms for data collection, visualization, modeling, and weed out major inefficiencies in operations.

Experts at Infiniti Research believe that creating differentiation through innovation, expanding geographical reach through M&A efforts, and capturing additional value by deepening farmer engagement will also likely be the key strategic themes going forward in the agrochemical industry. But the question remains around how companies in the agrochemical industry can tackle future disruptions and roadblocks that can potentially impact the current revenue streams and what changes in strategic positioning this might entail.

Want more insights on strategic growth in the agrochemical industry?

German chemical industry

Gaining Profitable Growth in China’s Chemical Market: Imperatives for International Chemical Companies

China’s chemical industry overview

Although the economic expansion in China has slowed down over the past few years, it still remains a key growth market for most global chemical companies. Industry experts believe that over the next decade, China will continue to be one of the major importers of commodity chemicals. Furthermore, international chemical companies have advanced and more sophisticated products that can support the further stages of China’s economic development. However, international companies in China’s chemical sector have new challenges coming their way. Companies in China are increasingly moving out of low-profit commodity segments towards more sophisticated sectors. They are also enjoying several home-player advantages in the highly competitive market. In this article, chemical industry experts at Infiniti Research provide an outline of the moves that international chemical companies must make in order to continue capturing profitable growth opportunities in China’s chemical market. International chemical companies that want to create a place for themselves in China’s chemical market must align their products and business models with China’s evolving needs, learn how to access the shifting demand, and strategize to expand and strengthen their base in this market.

Irrespective of the industry, entering a new market is highly challenging with several unforeseen risks that could prevent the company from sustaining in that market. Request a free proposal to know how you can partner with us to leverage our market entry solutions and bolster your business growth in a foreign market.

Chemical companies

 Adapt to the market’s changing needs

There will be a continued demand growth for chemicals in China. But the areas of opportunity in the country’s chemical market appear to be increasingly nuanced, due to which chemical companies must take measures to adapt and align their strategies accordingly. One approach to achieve this is by focusing on the company’s products that match up with China’s chemical industry needs and what the Chinese state is promoting. The chemical industry is a catalyst to promote growth in various strategic industries such as electric vehicles, new energy technologies, and civil aviation that the Chinese government wants to nurture growth globally. As such, this opens new windows of opportunity for international chemical companies to become China’s trusted partners in native innovations in industries that have government backing. International chemical companies can also work closely with government bodies in China to form product specifications based on the changing standards or rules in the region. This could prove to be a new growth driver for chemical companies.

Want to know more about the future of chemical manufacturing and the key factors that could alter the way chemical companies do business in the future? Request for more information from a chemical industry expert.

Manage stakeholders proactively

Chemical companies that want to sustain and grow their business in China’s chemical market must work and maintain positive relations with several stakeholders. This includes stakeholders across the country’s business and regulatory landscape. New plant launches and product approvals especially in regulated product categories require comprehensive rounds of approval from government authorities as well as state-run research institutions. Therefore, it is vital for international chemical companies to ensure proactive stakeholder management. Successful chemical companies are even going to the extent of hiring government-affairs teams to identify the key stakeholders in all areas that are related to their business operations in China. These teams understand stakeholder concerns and work on ways to address them in time so that hinderances to the company’s project can be avoided.

Choosing the right distribution partners

Businesses in China are generally heavily relationship-driven. As a result, it is vital for international chemical companies to have a local presence especially in new markets and business verticals. To gain a better foothold in China, chemical companies must focus on building a distribution partner network through which they can get to customers with ease and provide unique offerings in the highly competitive marketplace. Having the right distribution partners are critical as relationships, dependability and ethics vary sharply among different players in the market.

Get in touch with an expert to learn more about our solutions for chemical companies.

Brand awareness strategy

Reducing Operational Cost by 20% and Achieving Savings of $4.8 Million for a Chemical Company | Infiniti’s Latest Market Intelligence Engagement

Market Intelligence Engagement for the Chemical Industry

Intensifying globalization is opening up new opportunities for companies in the chemical industry. However, ambiguity across global chemical markets, pricing pressures, and fluctuating regulatory landscape are increasing challenges for chemical manufacturing companies to stay relevant in the market. As a result, it is becoming imperative for companies in the chemical industry to adapt quickly to evolving market changes and embrace new market opportunities.

With increasing competitive pressure from new market players, companies in the chemical industry are facing huge challenges to stay relevant in the market. Request a FREE proposal to know how our market intelligence solution can help companies in the chemical industry to understand the industry’s fluctuating dynamics and stay ahead of their competitors.

Business Challenge

The client is a chemical manufacturer based out of Germany. With the landscape of the chemical industry continually changing, the client was facing challenges in quickly adapting to transformations and maintaining a competitive edge. Also, the client’s inability to realign their business operations with evolving chemical market demands impacted their overall profit margins. The company was also losing their market share to their competitors. The client, therefore, realized the need to conduct a market intelligence engagement to track emerging market trends, regional market developments, forecast supply-demand shifts, and keep tabs on target market segments.

Other challenges faced by the chemical manufacturer were:

Chemical industry challenge #1

Unanticipated variations in commodity prices – Unexpected fluctuations in prices of crude oil and natural gas were affecting the company’s production process. This subsequently resulted in huge capital losses for the company. The client, therefore, wanted to stay abreast of rising costs and market trends to sustain a healthy bottom line.

Chemical industry challenge #2

Increasing number of recalls and quality audits – As companies in the chemical industry are exposed to a variety of government and other regulatory compliance, it was becoming important for the client to maintain strict quality management to equip themselves for quality audits. Therefore, with Infiniti’s market intelligence solution, they wanted to keep track of evolving regulatory changes in related service sectors.

 Chemical industry challenge #3

Forecast supply-demand shifts – With Infiniti’s market intelligence solution, the client wanted to analyze the regional market developments and market demands to accurately forecast supply-demand shifts. By doing so, the company in the chemical industry wanted to better manage inventory activities.

Solutions Offered

As part of market intelligence engagement, the experts at Infiniti Research conducted a detailed analysis of the chemical industry in Germany. The factors such as industry growth rate, latest trends and innovations, opportunities, and challenges were taken into consideration during the analysis. Also, the experts analyzed the client’s market size, supply chain requirements, and competitive landscape.

With Infiniti’s market intelligence engagement, the client was able to gain a comprehensive view of the market and their customers. The experts also helped the company in the chemical industry to explore new opportunities in the market. By understanding the needs and requirements of the market, the client was able to take confident capital investment decisions. Also, the chemical manufacturer was able to optimize their product offerings and operate safely and sustainably.

Furthermore, with Infiniti’s market intelligence solution, the company in the chemical industry was able to understand the potential market demand and accurately forecast supply-demand shifts. Also, by keeping track of the changing economic and governmental policies, the company in the chemical industry was able to smoothly undergo quality audits. Also, Infiniti’s market intelligence solution helped the company to withstand unexpected fluctuation in the market, enhance inventory planning, and increase reliability across operations. Within the course of one year, the client was able to reduce operational cost by 20% and achieve savings of $4.8 million.

Our market intelligence solutions can help chemical companies to track emerging market trends and regional market developments to quickly adapt to the evolving market requirements. CONTACT US today to leverage our market intelligence solution.

The Future of the Chemical Industry

4 Major Trends in the Chemical Industry


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In our recent article, we’ve listed out the top chemical companies across the world. Read the article here.

Top 5 Chemical Companies Across the World

Market Entry Strategies

Marketing Strategy : Building a Robust Marketing Plan and Increasing Profit Margins by 25% for a Chemical Company

With the increasing pressure caused by new entrants in the market, lack of innovation, and diminishing opportunities to differentiate against competitors, the chemical companies are on the verge of disruption. Thus, chemical companies are realizing that, in order to address the next wave of opportunity and enter new markets, they will have to shift from a historic “operations-driven” focus to more agile service-driven businesses. But the question major players in the chemical industry come accross is, how to gain a competitive advantage? Well, this is where a marketing strategy comes into play. A robust marketing strategy is a marketing plan that help businesses keep tabs on target market segments, analyze their target customer, forecast demand-supply shifts, track emerging market trends, regional market developments, and provide insights on the potential impact of changing factors on business segments for gaining a competitive advantage in the market. So, let’s find out how Infiniti’s marketing strategy solution helped a chemical company gain a competitive advantage in the market.


target market analysis

The Chemical Formula for Innovation: Technology Trends in the Chemical Industry

The world is witnessing a rise in the popularity of innovative and powerful materials, ushered in by the technology trends in the chemicals industry. But to be central players in this story, today’s incumbent players in the chemicals industry will need some vital prerequisites, which include restructuring of their product portfolios, rewriting business models to generate higher returns on their investment in innovation and successful exploitation of digital technologies.

 After the 1980s, though, the pipeline of new products has largely dried up. However, in the next 30 years, companies in the chemical industry will focus on growth through global expansion. In fact, chemical producers were one of the first industrial companies that extensively leveraged digital technology trends by using digital controllers and sensors to optimize production and control plant operations. However, in recent times, the chemicals sector has slowed its pace of digital innovation while other sectors, such as retail, banking, and telecommunications, have taken the lead, embracing digital innovation in customer engagement and operations. But the good news is that now some chemical executives are innovating again to find new value through digital technology trenRequest Free Proposalds.  Here are top four technology trends that are fostering innovation and change in the chemical industry:


Supercomputing eliminates the separation of transactions and analytics. This technology enables processes that can run in minutes, bringing real-time business that changes how people work and how business is optimized. Changes to businesses can now be made in one-tenth of the time, providing chemical firms with superior business agility. Transactions can be run on any device through the use of applications for business users, data can be mined at any level of granularity, and simulations and predictive analytics can be used to develop the perfect decision. The total cost of ownership can be decreased, enabling simplification and reducing failure. Companies in the chemical industry can now shift their IT spending to innovation and value creation.


Technology trends such as hyper-connectivity will make an impact on four main elements: people, business, communities, and sensors. Players in the chemical industry are experiencing new market opportunities with more people being connected to the internet and a rise in the connection between business and suppliers through digitization. New communities are being leveraged to enhance customer engagement, drive personalized experiences, and align efforts across the value chain to maximize value potential.

Cloud computing

The chemicals industry’s migration to cloud computing may take time for companies but beginning the journey early can deliver some substantial financial benefits. Executives are still grappling with its risks, possibilities, and the cost of writing off current IT investments. However, for several companies, the transition to a hybrid cloud environment is already underway. Those that move early to embrace this future will position themselves to be tomorrow’s high-performance businesses.


With the risk of corporate spying and digital theft, there is a stronger need for chemical companies to set and execute digital strategies. Companies in the chemical industry must now stay compliant with data privacy and regulations, and value chain interactions must be secured. Access to digital information should be restricted to authorized users and there should be central authentication, regardless of device. Partnering with trusted suppliers is key; establishing trust is important as more non-core processes are outsourced. Companies should build relationships with few partners who meet highest security standards to ensure a simpler architecture.

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venture capital

Is Responsible Capital Deployment the Need of the Hour for Chemical Companies?

Innovation is considered to be the cornerstone of profitability and growth for chemical companies and a prerequisite for long-term performance in the industry. While most chemical innovation continues to be solidly rewarding and returns well above the cost of capital, there are chances of major variations in the outcomes of innovation projects. Therefore, deciding on how and where to deploy capital may be one of the most challenging tasks for executives of chemical companies. Responsible deployment of capital and the sustainable use of ongoing resources is critical to the success of mega-project development. Therefore, it’s not enough to understand past successes or failures. To plan investments that will meet the near- and mid-term goals, companies also need to be able to anticipate potential outcomes catalyzed by factors such as feedstock, technology, and regions.Request Free Proposal

How technology and market familiarity affect financial returns in the chemical industry?

Chemical engineers and other researchers are continually introducing new innovations. The development and commercialization of these new technologies, which are highly disruptive will impact capital deployment decisions. The rate of return on a project that involves innovation-investment also varies depending on the company’s level of familiarity with the market and the technology. For instance, several companies are finding new ways to support molecular valorization, the practice of enhancing the value of feedstocks, which is a key goal of disruptive technology development.

How can chemical companies improve innovation performance?

There is immense scope for improvement in terms of innovations for chemical companies. Here are areas where change  can have a significant impact on chemical companies:

Improve innovation discipline

Most innovations, especially those that involve new technologies, require the deployment of new capital during commercialization. If performed incorrectly, this additional capital requirement can easily destroy innovation returns. Many chemical companies consider that new products must be launched from full-scale plants to meet cost targets and qualification requirements. Chemical and material innovations are most often adopted at a higher cost than other essential products. Instead of deploying large amounts of capital to build world-scale plants, companies should take a measured approach with flexible pilot plants that allow for modification of properties to meet market needs. This approach reduces overall risk in two ways: it lowers the total capital outlay and also increases the probability of adoption.

Improve market-insight capabilities

Chemical companies are often good at understanding the needs of existing customers in existing markets. However, they have proved to be weaker at generating insights about new markets. Hence, the risks of market entry for companies in the chemical industry are similar to those of developing a new technology. The focus on market insight capabilities at most chemical companies to be far lower than the focus on technology capabilities. While developing market insights is neither easy nor cheap, doing so is far quicker and less expensive than developing a technology. Investing in this area reduces risk, accelerates commercialization, and increases returns. If done well, market-insight capabilities will prove to effectively be a force multiplier for technology investment.

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Market Assessment: A Success Story on How We Assisted a Prominent Base Chemicals Manufacturer Understand and Anticipate the Market Situation of Their Operating Subsidiaries

Revenue growth in the chemical industry is a result of higher prices and improving global economic conditions leading to enhanced demand in the end markets.

In the chemical industry, base chemicals are produced in large quantities and are generally sold to other end-use sectors or are used for the manufacture of products within the chemical industry. Base chemicals are classified into two groups namely:

  • Organic base chemicals
  • Inorganic base chemicals

The inorganic base chemicals include hydrogen chloride, calcium carbonate, nitric acid, sulphuric acid, and other such compounds. It also includes soaps and surfactants, fertilizers, and building materials. Organic base chemicals are either building blocks such as propene, ethene, and benzene or compounds made using these building blocks such as methanol and ethanoic acid.
Additionally, a significant growth contributor is the increase in global sales in the automotive industry, which is a major market for chemicals due to the high volume of chemical products used in the development process. However, for leading players in the chemical industry, agriculture and sustainable housing seem to be theIR_RFP two global megatrends helping them gain a competitive advantage.

The Business Challenge

The client– A leading player in the chemical industry specializing in the manufacture of base chemicals

Objective– To leverage market assessment to understand the market conditions and identify the potential market risks and opportunities.

A leading player in the chemical industry and an international manufacturer of base chemicals wanted to gain detailed insights on the market conditions. The client wanted to leverage the use of Infiniti ’s market assessment solution to better understand the market risks and opportunities. Their primary intention was to understand and anticipate the market situation of its operating subsidiaries in specific geographies. A decision to invest or close the subsidiary was to be based on the result. Their objectives included an assessment of the market by value and volume, state of the market, and identification of the key competitors and their performance in the market.

The base chemicals manufacturer also wanted a detailed report on the entry barriers, new opportunities, risks, and competition in the chemicals industry market space.

Results– Offered detailed insights on the global chemicals industry, which helped them make informed decisions. The market assessment solution also enabled the base chemical manufacture in developing an action plan for addressing the identified issues.

Base Chemicals

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The Journey

The market assessment experts at Infiniti carried out extensive research comprising of interviews and discussions with leading stakeholders across the chemical industry to help the client improve business efficiency. The experts at Infiniti further compiled information from a wide array of secondary sources such as paid industry databases, company presentations, and industry forums to help the client understand the competitive scenario.

The Solution and the Business Impact

With the help of Infiniti’s market assessment, the client was able to identify the market situation in specific geographic areas of their interest. Also, the base chemicals manufacturer was able to gather targeted data regarding the potential risks and opportunities in the chemical industry.

Leveraging market assessment also offered detailed insights on market growth, opportunities, trends, risks and key players in the market. This engagement also provided information on the economic, competitive, and political environment affecting the base chemicals firm. The market assessment engagement also helped the client to improve their overall organizational performance by enhancing their business strategies.

The Future

The rising demand for base chemicals lays the foundation for the growth of the chemical industry firms and subsequent industrial value creation. The global market for base chemicals is expected to grow further owing to the high demand from end-user industries such as soaps and detergents, fertilizers, textiles, and pulp & paper.

Moreover, factors such as intellectual property, customer and feedstock proximity, and technology know-how no longer help secure a sustainable competitive advantage. Players who are early adopters of innovative business models have the unique opportunity to act as game-changers in the global basic chemicals manufacturing space.

Chemical industry challenges

  • Commoditization of specialty chemicals– The financial performance of specialty chemicals companies has stagnated as many chemicals have become commodities. Also, leading players with broad specialty portfolios are in the undesirable position of having to refine their business models to reflect this sharp drop in pricing power.
  • Constant changes in innovation– With rapid technological advancements, the end-users’ demand for faster launch, less expensive products, and efficiency has increased. Therefore, chemical industry players must focus on inventing new entities and business models to enhance the product management strategies.

To successfully implement market assessment solutions in their business processes, base chemicals manufacturers need to understand that market intelligence is the foundation of collective intelligence. Moreover, it is essential to have a logical and structured action plan complete with KPIs and project success indicators that offer a clear direction and instill confidence when implementing an action plan.

A must-read case study for strategy specialists and decision makers looking to develop an understanding of the base chemicals industry.


Cosmetic packaging

Burning Challenges in the Agrochemical Industry

Agrochemicals have been extensively used in modern farming to enhance crop yield, increase plant growth, neutralize the soil, and protect crops against pests. Farmers use various kind of agrochemicals including herbicides, insecticides, fungicides, and seed treatment chemicals to optimize their agricultural output. The global consumption of agrochemical is on a rise as arable land is shrinking due to rapid industrialization and population expansion. Although the market is experiencing rapid growth, the agrochemical market has its own set of challenges. The use of certain agrochemicals has been associated with environmental and ecological damages. For instance, excessive use ofRequest Free Proposal fertilizers can contaminate the groundwater with nitrate, making it unfit for human or livestock consumption. So, what are others challenges in the agrochemical industry?


The global agrochemical industry is governed by many national and international laws, which are increasing the cost of developing new products. Since manufacturers have to consider numerous regulations, there is a delay in the introduction of new products in the market. Additionally, different countries will have varying requirements. As a result, overseas companies need to submit technical grade registrations with the full dossier. Such processes further increase the complexities for overseas suppliers that have to conduct additional tests and studies to obtain approval for selling the agrochemical within the region.

Rising popularity of pest-resistant GM crops

The advances in genetic science have enabled crops to develop resistance to pests. These crops will be toxic to certain insects but safe for humans. As a result, such BT crops do not need agrochemicals and pesticides for it to grow. Pest-resistant GM-maize crops are widely used in the US and is further used in industrial-scale biofuel. The development and growth of such crops can pose a threat to the growth of the global agrochemicals market as they would not be required to be applied to BT crops.

Adverse agrochemicals affect

The prolonged use of agrochemicals is known to have adverse effects on human life, animal life, and general soil health. Some of the diseases such as autism, Alzheimer’s, asthma, and diabetes are known caused by the use of agrochemicals. In most cases, agrochemicals get collected in surface run-offs and groundwater and can move towards the non-targeted area. Such instances can negatively impact the health and safety of residents. Consequently, several regions have started imposing restrictions on the excessive use of agrochemicals and mandated stringent laws, thus, hindering the market growth

The growth of biological sector

Agrochemicals, from its inception, have been looked at with negativity by the general consumers. The harmful chemicals used in pesticides have been the biggest concern which might be dangerous for human consumption. As a result, consumers are switching to organic food, which is driving the growth of the biopesticides sector. The advent of microbial seed treatments on crops, such as corn, soybean, and cotton, are the major factors driving the growth of the biopesticides market. The growth of the biopesticides market will negatively affect the sales of agrochemicals.

High R&D costs

Developing a typical agrochemical molecule takes an average time of nine years with average spending of $180 million. During the same time, the market may witness newer innovations, or the competitors may come up with better chemicals. As a result, manufacturers in the agrochemical industry are struggling to cope with such high R&D costs.

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5 Must-have Sales Management Software in the Chemical Industry

The current state of the chemical industry is highly competitive and complex. Therefore, to thrive in the market, chemical companies face the dire need to meet the demands of clients. Progressive chemical companies are increasingly relying on sales management software or customer relationship management (CRM) software to streamline their operations to meet the changing trends in the industry. Sales management tools help sales teams in chemical companies to maintain their efficiency and dependability in case of the fast-paced flow of demand. However, owing to the fact that each company’s approach and needs might be different, choosing the right software could prove to be a tricky task. Some of the things that firms must consider before deciding on the software to use are:123

  • Will it be accessible to the company’s agents when they report offsite or onsite?
  • Will it blend seamlessly with the current sales operation?
  • Will it come with easy to comprehend functions?
  • Will the software provider cater to the complaints if any trouble with their product is encountered?

Here are some of the top sales management software for chemical companies to use:


Infusionsoft has 16 years of expertise in supporting small-scale businesses through the assistance of experts who have been successful in the sales industry.This software helps chemical companies analyze business leads by optimizing the engagement with the audience, improve business’ conversion rates to cater to clients directly,  and ensures better fluency in e-commerce with a seamless online shopping experience 24/7. Furthermore, this sales management software also guides the company through the sales follow-up process and maximizes the time to focus on other tasks vital to the company’s operations.

NetSuite CRM

NetSuite accommodates the needs of various business sizes, industries, roles, and software. They have a client base of over 40,000. This CRM software powered by Oracle provides its clients a real-time, 360-degree view of their customers. The software assists its users in gathering and analyzing leads until these turn into actual opportunities for the company to grow. Besides the traditional functions of a CRM, this CRM also provides companies with quotations, order management, commissions, sales forecasting, and integrated e-commerce capabilities.

Salesforce Work

Salesforce Work is a sales management software that guarantees chemical companies efficient service and effective marketing. The cloud services in this software dedicates its services, maximizing the company’s business ROI. Also, this software aids the day-to-day functioning of the firm by giving them the opportunity to work with specialists and consultants to act as corporate advisors; and, educates the workforce by training them and certifying them as experts in the sales industry.



TeamWox is ideal for chemical companies that are small to medium in size. It is committed to providing organizations the transparency it needs to improve employee productivity and reduce your company’s costs. They also offer a vast array of services such as human resource management, task management, documents management, IP PBX phone system, and voice communication.


As simple as the name itself, Base provides users simplified navigation through its interface. The best part of this software is that it works efficiently on different platforms (Mobiles, laptops, tablets). This app can help chemical companies in the faster implementation of data, seamless tracking of the team’s activity, data syncing in real time, and also gives insights based on the data it collates.

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