Business Challenge A leading genset maker wanted to obtain insights about the decision makers and their buying criteria for purchase of portable gensets within manufacturing industries in the US and Canada. Situation The client wanted to understand the genset purchase...
Customer Intelligence Study on Preventive Maintenance (PM) of Back-Up Power Equipment in North America
Business Challenge A leading global industrial equipment manufacturer wanted to understand the customer characteristics and buying behavior for the preventive maintenance services of power backup equipment such as generator sets, ATS, switchgear, and HVAC. Situation...
Customer Intelligence Study on Rental Aspect(s) of Industrial Cleaning Equipment
Business Challenge A leading waste management service provider wanted to obtain insights on customer satisfaction levels and understand the various strategies that support customer acquisition. Â Situation The client was looking to identify critical strategies to...
Customer Perception Study on the Welding Equipment and Machinery Market in Asia
Business Challenge An Asian welding services provider wanted to understand the customer perception and purchase criteria of the Welding Equipment and Machinery Market. Situation The client wanted to assess the customer behavior based on key influencing factors...
Customer Intelligence on Foundry Services for Textile Industry in India
Business Challenge A leading foundry services provider for the textile industry wanted to obtain insights on primary customer needs and understand ways to support customer acquisition. Situation The client was looking for an advisory on strategies to target new...
Customer Intelligence on Filtration Equipment for Laboratory Services
Business Challenge Our client, a leading medical instruments and equipment provider, wanted to conduct a study to understand customer perceptions and purchase criteria for filtration equipment in Europe. Situation The client wanted to understand the behavior of its...
Customer Survey on Purchase of Blood Banking Data Management Services in Brazil
Business Challenge A global healthcare technology service provider wanted to understand the purchase decision-making process and key purchase criteria adopted by customers of blood banking data management services in Brazil. Situation The client wanted to assess the...