Infiniti Research, a leading market intelligence solutions provider, has announced the launch of its latest newsletter on the benefits of leveraging a product marketing strategy. With the evolving market dynamics and rising customer needs and demands, businesses often...
The Ultimate Guide to Sales Forecasting for a New Product
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Enhancing Product Development Strategies for a Consumer Electronics Company – A Product Research Engagement
The world is quickly and constantly transforming with the advent of advanced technologies. This rapid pace of change has heavily affected the consumer electronics industry, which brings in the biggest and newest innovations every year. In this competitive business...
Planning A Product Launch? Here’s the Ultimate Checklist to Consider
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Challenges in Marketing a New Product and Ways to Overcome Them
Generating organic growth in the next decade will largely depend on a company’s ability to create new products, business models, or services. As simple as it may sound, many of these efforts often fail. According to the industry experts are Infiniti Research, a new...
Developing a New Product Launch Strategy for a Tech Giant – A Case Study by Infiniti Research
Top 5 Ways to Build Buzz for Your New Product Launch Developing and marketing a new product is not an easy task, especially when it comes to launching a new technology product. Given the multitude of new products available in the market, it becomes extremely difficult...
How to Rollout a Successful Biopharmaceutical Product Launch Plan
A product launch is no child’s play, a significant amount of planning and execution strategies are decided on before the actual product launch. A product’s performance during its launch often indicates how successful it will be during its life cycle. Take the example...
5 Steps to Follow if Product Development is on the Cards for Your Business
The need to diversify and add new product lines into your business or modify existing products is an essential element of growth for most companies. But the catch here is that product development is not a piece of cake. An immense amount of research, planning, time,...