Mobile phones are undoubtedly one of the most remarkable inventions ever. The evolution of mobile phones from mere devices of communication to a multi-purpose device has proved to be a great boon, especially for businesses. Businesses have been leveraging the features...
Today, it has become quintessential for businesses to understand the fact that the concept of marketing has evolved and become more consumer-centric. Satisfaction is now the new aim of marketing, and to achieve this, companies need an appropriate marketing...
What you think your customers want and what they actually want might not be the same in several cases. But if you don’t get it right, the chances are that somebody else will lose customers for your business. Thanks to digitalization, a lot of data on customer...
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