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5 Steps for Successful Social Media Monitoring
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Why Are Businesses Shifting Their Focus Towards Customer Segmentation?
As quoted by Peter F. Drucker - the father of modern management “The major aim of marketing is to know and understand customers so well that the product or service fits their requirement and sells itself.” Though most of the businesses today have a specific niche to...
Customer Intelligence Is the Game Changer in Marketing Technology
With organizations emphasizing on effective customer relationship management, leveraging customer intelligence insights has become the key to ensure a successful marketing strategy. Some of the widely available, easily accessible, and the most popular marketing...