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How Can Organizations Benefit from the Use of Social Media?
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Media Monitoring Helps a Renowned Geothermal Energy Supplier Assess Customers’ Preference and Improve Online Presence
In the recent years, the rising need to reduce the dependency on fossil fuel is forcing leading organizations to look for affordable and sustainable solutions such as geothermal energy. Also, with the relentless pressure to shift toward green energy, geothermal energy...
Mastering Customer Intelligence in Three Steps
Customer intelligence helps organizations listen to their customers and address their needs. Customer loyalty and customer experience (CX) are directly proportional to each other; thereby, making it essential for businesses to leverage customer intelligence and other...
Top Three Reasons Why Media Monitoring is Essential for Your Business
The competitive market environment and the evolving landscape across industries all over the world has coerced organizations to direct their efforts towards understanding their target audience. With the evolution and growth of the digital media landscape over the last...
Application of Media Monitoring Services in the Food Service Industry
Today, every business across the globe have started utilizing social media, a popular cultural phenomenon, and depending on various digital media platforms to understand consumer behavior and gain market insights. Media monitoring services provide a platform to assess...
Top Four Advantages of Media Monitoring Services
Media monitoring services are an easy and effortless way to study and analyze the trends from social media. In simple words, it helps companies gain an in-depth understanding of the changing customer preferences and improves the overall media return on investment...
The Great Market Intelligence Challenge
With the sudden surge in competition in the global market, organizations are increasingly building capabilities that will help them understand the competitive landscape and anticipate the movement of their rivals. As a result, companies are turning to market...
IoT and Its Impact on The Public Transportation System
The growing popularity of internet of things (IoT) enabled devices and smartphones, and the recent increase in the penetration of the internet across the globe has redefined connectivity. Individuals are always connected to the internet from their mobile phones,...
Top Three Trends in the Financial Services Industry
The financial services industry facilitates the transfer of funds across the globe - making it an important part of the world economy. The financial services industry includes companies that are involved in various activities such as banking services, insurance,...
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