Transportation is one of the world's largest industries. The services offered by the companies in this sector range from taxis to trucks, airplanes, trains, courier services, ships, barges, warehouses, and logistics. The transportation sector is now increasingly...
Infiniti’s Market Assessment Helps A Prominent 3PL Client to Fine-tune Their Marketing Initiatives
Business Challenge The client, a renowned 3PL company with business functions spread across the globe, wanted to understand the challenges and opportunities and develop effective marketing initiatives to reach out to the target audience effectively. With Infiniti's...
Companies Laying the Groundwork for Drone Delivery
Last-mile delivery has always been a burning problem for players in the logistics industry. Added to that, rising consumer expectation hasn’t helped the cause. Consumers demand one-day or same-day shipping which can be logistically impossible or economically unviable....
Where’s the Logistics Industry Heading in 2018?
The logistics industry is the backbone of industries such as retail, e-commerce, healthcare, and FMCG. Such sectors are highly reliant on the logistics industry to move their products across the world to maintain customer satisfaction. Increasing consumerism is...
Infiniti’s Marketing Strategy Solution Helps a Prominent Client in the Logistics Industry Improve their Growth Prospects
According to a recent survey, transportation and logistics companies fall behind other sectors in terms of offering employment opportunities. Logistics can be defined as the relative movement of goods from the manufacturing point to the point of delivery. The...
4 Trends Influencing Changes in The Logistics and Transportation Industry
If you compare the current logistics and transportation industry with that of a decade ago, you will see visible changes and growth in terms of development. It is now up to businesses to reap maximum benefits out of these developments to the advantage of their...
Boosting Business Success With 3PL: All You Need to Know
What happens when you fail to fulfill customer orders within a specified time frame? Obviously, it leads to negative reviews, resentful customers, and broken trust of present and potential buyers. This could end up in a nightmare situation for your business....
Market Segmentation Helps a Leading Transportation and Logistics Industry Client Refine Their Marketing Strategies
Business Challenge A leading transportation and logistics industry client with a number of offices spread across the globe wanted to identify and target niche market segments and their needs. The client also wanted to personalize their marketing campaigns and target...
Market Intelligence for a Leading Transportation Industry Client Helps Establish their Presence in APAC
According to a recent study, it is estimated that the investment in the transport infrastructure is expected to increase at an average rate of 5% globally. The transportation industry at large encompasses services such as the freight transportation by road, rail, and...