Live content Going live on social media platforms is currently one of the top digital content strategies for businesses. Video content as a whole has a huge organic reach compared to other types of posts on social media. Consequently, the engagement on video content...
A Marketers Guide to the New Digital Marketing Trends
From taking over smartphones to becoming a part and parcel of social media, digital marketing trends have evolved drastically over the years. Apps like ‘Pokémon go’ that have fared considerably well in keeping the audience hooked on is proof enough that modern...
Newest Content Marketing Trends to Make Your Customer Go Head over Heels for Your Brand
What is content marketing? Content marketing can be defined as a marketing approach that strategically emphasizes creating and distributing content that is relevant, consistent, and valuable to attract and retain a target audience group. It is aimed at driving...