Why is Competitive Intelligence Analysis Important for Businesses? With markets and companies witnessing rapid changes in products and competitors, leveraging competitive intelligence techniques has become a mandatory practice. Competitive intelligence analysis is a...
Achieving Automotive Pricing Excellence – A Case Study on How Price Analysis Helped a Client to Improve Sales Margin by 70%
5 Major Automotive Industry Trends That May Surprise You The global automotive industry space has witnessed drastic evolution post-2017, with several mind-boggling advancements in technology. The traditional vehicles earlier equipped with basic features have now...
3 Ways in Which Competitor Analysis Can Help Companies in the Packaging Industry to Expand Consumer Reach
Undoubtedly, packaging is one of the most lucrative industries with immense growth potential. But the market share is not evenly distributed, and smaller suppliers are usually struggling to compete with larger suppliers due to their wider reach and presence across a...
Benefits of Competitive Intelligence Services That You Can Never Ignore
Running a race blindfolded is never easy and getting to the finish line is even more difficult. You could say the same thing about an organization that doesn't use effective competitive intelligence services. A company that is not able to analyze and monitor what is...
Competitor Analysis for a Private Equity Firm in North America – A Success Story by Infiniti Research
Competitor Analysis Template: How does it benefit an organization? The best way to determine a brand’s competitive advantage is through a well-defined competitor analysis template. Developing a brand voice that stands out amongst other businesses in the same...
A renowned automotive manufacturer leveraged Infiniti’s market intelligence report to enter the automobile industry in India
Benefits of Market Intelligence Report Effective utilization of the market intelligence report essentially fosters an informed decision-making process that is crucial to grow and survive in a competitive and dynamic market. The main objective of a market intelligence...
Developing a Competitor Analysis Template for a Leading Organic Food Store in the US
Overview of the Organic Food Market in the US[spacer height="10px"] In the US, the organic food market has evolved rapidly. From being a niche market segment to a mainstream market, the sales of organic food in the US have skyrocketed over the past few years and were...
Market Intelligence Vs. Competitive Intelligence: Where to Draw the Line?
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Competitive Intelligence Engagement: How a Leading Gourmet Food Industry Client Dynamically Fine-Tuned Their Marketing Efforts
According to the competitive intelligence experts at Infiniti, ‘The battle for the gourmet food marketplace is not new. What is new is the pace and number of disruptors. Today, consumers are swiftly adopting a plethora of new brands, platforms, and retail models...