LONDON: Infiniti Research, a leading provider of market intelligence solutions, has announced the launch of its latest newsletter on how competitive intelligence can influence strategic decision-making. Running a race blindfolded is never easy and getting to the...
No brand today exists in isolation. They have to compete against hundreds of companies selling similar products or services. In a world where consumers have an endless amount of choices, how will your brand stand atop all available alternatives? It has to be unique...
Businesses may look to enter new international markets for various reasons, ranging from added source of revenue, knowledge and technology sharing, and utilizing unused capacity to achieve economies of scale. Entering a new market may signal prosperity of business,...
In today’s fast-paced environment, organizations grow at an enormous rate within the blink of an eye. To analyze the foothold of the company in the market, it becomes indispensable to know the competitors that are showing a remarkable presence in the market. To better...
Business Challenge A leading medical laboratory instruments manufacturer wanted to benchmark its operations and processes for hematology analyzer manufacturing against those of its major emerging competitors. Situation The client wanted to evaluate the operational and...
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