Our approach to competitive research will help you better understand your competitors and eliminate the speculations that undermine the development of strategies in an increasingly complex business world.
Creating a Competitive Positioning Strategy: Five keys to success
With innovation pervading today’s hypercompetitive markets, the need to rethink or build a robust competitive positioning strategy could hardly be more urgent. Hence, leading players are now analyzing their current position with an intent to match or exceed that of...
Appraising the Value of Company Profiling in the Heavy Equipment Manufacturing Market
Heavy Equipment Manufacturing Market Overview Rapid urbanization, the need for improved infrastructure, and the transportation industry's growth have caused a significant upsurge in demand for heavy construction equipment. Heavy equipment manufacturing market players...
Six Competitive Benchmarking Best Practices to Enhance Your Growth Strategy
Businesses across the globe are shifting their focus to building top-notch customer experiences. So, having a competitive benchmarking strategy is vital to stay ahead of the game. Although competitive benchmarking essentially involves comparing your company’s...
Building Better Competitive Pricing Infrastructure
Effective pricing strategies ensure that businesses are maintaining a good profit margin while keeping up with the market competition. When it comes to building the right marketing strategies, pricing is one of the most important components as the price of the product...
3 Questions You Must Answer Before Undertaking Competitor Analysis
Competition is a part and parcel of business. But the challenge here for companies is to identify the right strategies to go for the gold. Forward-thinking organizations must always keep a close watch on their peers in the market. Ignoring competition will result in...
4 Compelling Reasons Why Competitive Analysis is Important
What is competitive analysis? Competitive analysis, also termed competitive research, refers to a strategic research process that specializes in the collection and analysis of information about a company’s competitors in the market. A competitive analysis framework is...
Probiotic Drinks Manufacturer Tackles Competitors Strategies with The Help of Competitive Intelligence Solution
LONDON: Infiniti Research, a global market intelligence solutions provider, has announced the completion of their latest competitive intelligence solution for a probiotic drinks manufacturer. The global beverage industry incorporates varying types of drinks, including...
Retail Market Player Leverages Competitive Intelligence Solution to Stay Ahead of the Competition
LONDON: Infiniti Research, a global market intelligence solutions provider, has announced the completion of their latest competitive intelligence solution for a retail market client. Today the economy is shifting towards a more consumer-driven model. The retail market...