The proliferation of diagnostics and screening tests in the United States has generated massive amounts of patient data. To effectively store and manage these mounting volumes of data, the US health systems have invested over $20 billion in electronic health records...
Confronting Change Fatigue in the Healthcare Industry
The external environment is constantly changing, what are its implications on your organization? The healthcare industry is one such sector where organizations have been under constant stress after almost a decade of restructuring, transformations, and turnarounds....
Why Healthcare Market Segmentation is Invaluable to Providers
Market segmentation is used by companies across industries to group their customers into diverse groups based on their similarities and analyzing each group separately to identify key factors affecting their behavior. Healthcare market segmentation is a relatively new...
Digital Healthcare in Canada: What Needs to be Done to Enable Smooth Transition
Although Canadians are keen about implementing digital healthcare, their healthcare system lags behind. To drive improved healthcare outcomes, the Canadian government must focus on adopting healthcare innovations, customer-driven models, and a new regulatory framework...
Quality Improvement in Healthcare Using Business Intelligence
With the rising competition, the healthcare sector is transforming into a developed and complex marketplace. With the changing healthcare landscape across the globe, quality improvement in healthcare is garnering increased focus. Not only for the patients, but even...
Quality Improvement in Healthcare Using Business Intelligence
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Why Diversification is the Key to New-Age Healthcare Transformation
The healthcare industry is undergoing a constant wave of transformation. From shifts in care settings to heightened expectations for stronger cost management and better consumer experience, traditional healthcare players are experiencing increased pressure on their...
Why Diversification is the Key to New-Age Healthcare Transformation
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Essentials for Creating an Unbeatable Healthcare Marketing Strategy
Every organization needs to have a marketing strategy to stay competitive in the marketplace. When it comes to healthcare, irrespective of whether you are a healthcare provider, health tech developer, or a medical device manufacturer, you need to have a strong...