Based on our recent research, most B2B companies feel an in-depth understanding of business environments is crucial for driving business growth and success in 2021. Given the complexity of business environments today, there is a growing need for organizations across...
Building a Fail-Proof B2B Branding Strategy
According to Infiniti’s industry analysts, businesses with a strong B2B branding strategy tend to outperform their competitors by at least 25 percent. Why invest in B2B branding? B2B businesses often underestimate the need for a strong branding strategy and the power...
B2B E-Commerce Company Increases Sales Conversion Ratio using Market Intelligence Solution
LONDON: Infiniti Research, a global market intelligence solutions provider, has announced the completion of their latest market intelligence solution for a B2B ecommerce company. The B2B ecommerce industry has been evolving rapidly due to the impact of online...
B2b E-commerce Trends That You Need to Take Inspiration From
B2B companies have historically approached the e-commerce market with skepticism. The main reason for this being the complex nature of B2B products when compared to their B2C counterparts. B2B ecommerce trends and technology have evolved at a rapid rate over the last...