The automotive industry has seen a major change in recent times. As technology advances, the need for personal mobility increases, and the demand for environmentally friendly options increase, the automotive industry has shifted its focus towards better alternatives....
Devising a Response Framework for a Chinese Automotive Industry Client to Combat COVID-19 Challenges
The coronavirus outbreak has had a major impact on the Chinese automotive industry and has led to an unforeseen disruption of business operations. After the SARS outbreak in 2003, China had never witnessed such a huge impact until the coronavirus outbreak. As such,...
Creating a Successful Customer Buying Journey in the Automotive Industry
The growth of the U.S. automotive sector is expected to show a positive trend this year. As a result, original equipment manufacturers (OEMs) are investing heavily in new designs, technology innovations, and differentiating services to boost sales and retain...
Top Challenges Facing American Automobile Companies in 2019
The past couple of years have been increasingly fraught for American automobile companies due to wrenching changes in the global economies, government regulations, technological innovations, and relative price and market dynamics. Planners in the automotive industry...
Devising a Competitive Pricing Strategy Model for Automotive Manufacturers
Overview of the US Automotive Industry Today, the automotive industry is one of the most rapidly growing industries across the globe. In recent years, automotive manufacturers witnessed a drastic evolution with several technological advancements. Such advancements in...
The Real Challenge Facing the Automotive Industry and the Way Forward
Globally, the automotive industry has grown more attractive than ever before. All kinds of new and exciting technologies such as powertrain systems, mobile connectivity, advanced driver-assistance systems, maintenance monitoring, and several others are attracting more...
The Bright Side: Opportunities and Challenges in Automotive Manufacturing
Over the past few years, the global rate of automotive manufacturing has been at an all-time high. Despite this success, several factors deprive automotive manufacturers of the pleasure of resting on their laurels. Wonder why? The increasing expectations of the...
Market Segmentation Assists a Renowned Auto Parts Manufacturer Refine their Marketing Strategies
Auto Parts Industry: Overview Since the last couple of years, the revenues generated by the automotive industry has nearly doubled, and it is witnessing the entry of numerous domestic car manufacturers across countries such as China, India, and Russia. Also, with the...
Competitive Intelligence Assists an Automotive Components Company to Understand Their Current Market Position
In this rapidly changing business environment, competitive intelligence becomes an integral part of business management. Especially in the automotive components landscape, with options being displayed in several numbers of choices, the consumers are very particular...