It is estimated that the eCommerce food and consumables sales will continue to grow at a steady growth of 23.1% a year. In the last couple of years, the global food retail industry is witnessing a steady growth marked by the presence of a change in customer...
Supplier Identification and Profiling for a European Retail Store Helps Reduce Supply Disruptions and Inefficiencies
Currently, innovations in the retail industry have brought about a transformation in the shopping patterns of the customers with the majority of the shopping activities happening through online channels. With the prominent retail stores shifting toward an omnichannel...
Market Opportunity Assessment Helps a Renowned Retail Client Understand the Market Requirements and Barriers to Entry
In this era of customer-driven economy, retail companies are trying to learn the art and science of catering to the never-ending demands of the customers. Furthermore, with the rising popularity of social media platforms, customers’ preferences are changing, and...
Marketing Strategy Enables a Consumer Goods Packaging Client to Direct their Marketing Efforts
With the rising health consciousness, the consumer’s buying habits have changed, which has further increased their spend on products to remain healthy. As a result, the businesses in the consumer goods space are refining their strategies to capture growth and...
Competitive Intelligence for a Renowned CPG Client Helps Understand the Supply-demand Relationship
In recent years, the CPG industry has started witnessing slow consumer spending with the declining GDP growth and currency weakness. At the same time, with the fluctuations in the consumer’s needs and habits, leading CPG firms should ideally stay ahead of the...
Industry Benchmarking Engagement: How Infiniti’s Strategic Intelligence Solutions Assisted a Global Retail Services Client to Devise an Effective Product Differentiation Strategy
In the last couple of years, the relentless growth of technology and surplus information have changed the landscape for the businesses in the retail services space. Now, meeting the audience’s requirements seems much simpler than ever before and many businesses in the...
Market Measurement Study Helps a Specialty Retail Client Forecast the Growth of the Industry
The global specialty retail industry is anticipated to witness uncertain growth owing to macroeconomic factors such as higher disposable income, consumer spending, and GDP. The specialty retail industry is highly fragmented and typically consists of specialty stores,...
Brand Strategy for a Leading Retail Client Helps Improve Customer Reach and Assess Their Perception of the Brand
At present, the retail industry is witnessing the entry of new players due to which many retail companies have started facing difficulties when it comes to increasing their profit margins. Globally, the retail industry is expected to witness steady growth, especially...
Competitive intelligence assists a leading e commerce company understand their market landscape
At present, the e commerce industry is witnessing relentless growth with the growing preference for online shopping as compared to physical stores. Also, with options being manifested in the form of choices, the consumers are more selective while choosing their...