Market Entry Strategies for a Healthcare Company With continually changing healthcare market environment and policies, healthcare companies are facing challenges in establishing their market presence in a new market. Also, recent studies show that more than half of...
Developing a Winning Pharmaceutical Marketing Strategy | Infiniti’s Latest Success Story
Pharmaceutical Marketing Strategy Engagement With the increasing competition from generic drug manufacturers and the entry of new players, pharmaceutical companies are facing difficulties in capturing the attention of customers. Moreover, the fast-paced...
Market Assessment Study Helped an Automotive Player to Increase Its Market Share by 5% in a Year
Business Challenge A renowned automotive major, based out of Canada, approached Infiniti Research to engage in a market assessment study. The client's inability to understand the current market demand proved to be costly, leading to a sharp decline in their market...
Enhancing Customer Service and ROI for a CPG Company – Infiniti’s Route to Market Engagement
As digitization rapidly matures, consumer packaged goods companies are increasingly building and supporting a new route to market strategies. Although in-store retail sales will maintain its dominance in the years to come, e-tailing will continue to grow at a...
Infiniti’s Heat Map Analysis Increased Website Sign Up Rate by 27% for an E-commerce Company
The e-commerce industry has experienced a positive growth rate over the past few years and will continue to expand over the next decade. With more competitors looming on the horizon, it becomes imperative for companies in the e-commerce industry to start thinking...
Infiniti’s Total Quality Management Solution Helped a Manufacturing Firm Enhance their Sales Rate by 27% and Customer Retention Rate by 2X
With the increasing pressure caused by new entrants in the market, companies in the manufacturing industry are on the verge of disruption. Some of the challenges faced include managing manufacturing processes, maximizing global supply network, carrying an efficient...
Infiniti’s SWOT Analysis Solution Helped an E-commerce Company Enhance their Online Sales by 44%
The increasing use of internet and smartphone has fueled the growth of the e-commerce business. Also, the recent improvements in technology including automation and chatbots have opened up a world of possibility for online retailers to enhance their operational...
PESTEL Analysis Helped an Oil and Gas Industry Client Predict Major Shifts in the Economy and Make Prudent Business Decisions – Infiniti Research’s Latest Success Story
Today, oil and gas companies form a vital part of the global economy and contribute significantly towards the national GDP. However, there has been an increase in regulatory pressure for oil and gas companies, due to major environmental disasters that have taken place...
Infiniti’s Market Intelligence Solution Helped a Fashion Retailer Understand the Reason Behind Their Dipping Sales Rate and Meet the Changing Market Demands
Business Challenge Even though the fashion retail industry has fared well over the past few years, market growth has been volatile at times. Growing consumerism, inventory management, sustainability, millennial buying behavior, and entry of new players have increased...